Course Schedule

    1. Why Are Customers So Defensive? - December 2nd, 12:30 PM - 1:00 PM EST

December 2nd, 12:30 PM - 1:00 PM EST

  • $45.00
  • December 2nd, 12:30 PM - 1:00 PM EST

STUDENT MUST HAVE A CAMERA TO PARTICIPATE

  • Understand Customer Defensiveness

    Discover why customers become defensive and how their concerns can influence the car-buying experience.

  • Reduce Customer Fears & Anxieties

    Learn techniques to ease customer concerns and help shoppers feel more comfortable throughout the sales process.

  • Build Customer Confidence

    Develop strategies that demonstrate that you are genuinely on the customer’s side.

  • Stand Out From Other Salespeople

    Learn how to deliver a unique, inspiring experience that challenges customers’ typical expectations of a car salesperson.

  • Create a Better Buying Experience

    Turn defensive interactions into more positive customer experiences that encourage stronger relationships and repeat business.

  • Increase Sales, Gross & Retention

    Use a customer-focused approach to generate more sales, improve gross averages, and build long-term customer loyalty.

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