Leasing

Unlock the power of leasing to boost sales. Understand its benefits, learn the leasing process, and master customer engagement for smooth renewals.

Course curriculum

1. Defining Leasing
2. Open Ended vs. Closed Ended Leasing
3. Residual Value vs. Balloon Payment & Money Factors
4. The Difference Between APR & Money Factors
1. Short & Long-Term Benefits
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2. The Number 1 Cost of Owning a Vehicle
3. Common Misconceptions of Leasing
1. Understanding Customer Trade Cycles
2. The Advantage of No Negative Equity
3. Setting Up Your Future with Leasing
4. It's All About the Payment
1. Decreasing Trade Cycles
2. Increasing Gross Averages
3. Selling Lease Turn-Ins
4. The Long-Term Advantage of No Negative Equity
5. What is a Healthy Lease Portfolio
1. The Customer Purchase Obligations
2. The Customer Lease Obligations
1. Avoiding the Bad Word "Lease"
2. Creating a Captive Audience
3. Logic Trapping
4. Selling the Benefits
1. I Want to Own, Not Rent
2. I Drive Too Many Miles
3. What if There is Excess Wear and Tear
4. I Don't Want a Big Payoff at the End of the Lease
5. What Happens if I Get into an Accident
6. What Happens to My Down Payment if the Car is a Total Loss
1. Under Warranty vs. No Warranty
2. Latest Safety Technology
3. No Carfax Concerns
4. Driving the Latest Model
5. Getting More Vehicle for the Money
6. Paying for Mileage Overage

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